• Objective
  ‍Gala Events aimed to increase awareness and attendance for their yearly conference through an impactful social media presence.
• Campaign Strategy
• • Launched a countdown and teaser campaign to build excitement.
  • Created event-specific hashtags and a branded filter for attendees.
• Execution
• • Posted daily updates, speaker highlights, and interactive stories.
  • Ran contests and giveaways to encourage engagement.
• Outcome
• • Increased event attendance by 50% and doubled online engagement during the event.

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