works

Content Marketing Strategy for SaaS Startup

Created a content marketing strategy to establish FinHub Analytics as a thought leader in the finance SaaS industry.

CATEGORY

Content Marketing

CLIENT

FinHub Analytics

VISIT

Overview
FinHub Analytics wanted to position itself as a go-to resource in finance analytics.

Objective
Build brand authority and drive qualified leads through informative content.

Execution

  • Content Planning: Developed a series of blog posts, whitepapers, and case studies.
  • SEO Content Optimization: Optimized each piece of content for SEO to improve visibility.
  • Email Marketing Integration: Leveraged content in lead-nurturing email sequences.

Outcome
FinHub saw a 50% growth in organic traffic and a 35% increase in lead generation.