Overview
FreshJuice Co. needed a powerful social media campaign to introduce their new line of organic juices.
Objective
Increase product awareness, engagement, and drive conversions through social media ads.
Execution
- Audience Segmentation: Created segmented audiences based on demographics and interests.
- Ad Design and Copy: Developed eye-catching visuals and persuasive ad copy to highlight product benefits.
- A/B Testing: Tested multiple ad creatives and optimized based on performance data.
Outcome
The campaign reached over 1 million users and resulted in a 20% increase in sales.