Objective
To grow Bella Bakes' social media following and increase in-store visits.
Strategy
- Crafted visually appealing Instagram posts showcasing new dessert lines.
- Launched a paid promotion featuring time-limited discounts for first-time customers.
- Organized a giveaway campaign to boost engagement.
Results
Gained a 50% growth in followers and saw a 30% increase in store visits during the campaign period.